Wednesday, March 6, 2013

Fw: Health Department Kicks Off 8th Nicotine Patch and Gum Program

 
The New York City Department of Health and Mental Hygiene
Health E-News March 6, 2013

Health Department Kicks Off 8th Nicotine Patch and Gum Program

More than 350,000 New Yorkers Participated in Program Since 2006

Oral HealthThe Health Department begins its nicotine patch and gum program to help New Yorkers quit smoking. The program, in partnership with the New York State Smokers' Quitline, will run through Thursday March 21st. Now in its eighth year, the hard-hitting-media-driven nicotine patch and gum program has helped more than 350,000 New Yorkers in their efforts to quit smoking. In conjunction with the launch of the program, two of the most memorable ads will run on air, online, and in print. These ads, entitled "Separation" and "Cigarettes are Eating You Alive," show smoking's devastating health consequences as well as the impact it has on the families who lose smokers to illness.

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